Vol. 1 No. 2 (2024): August

Articles

  • Bauran Konsumen di Sidoarjo dalam Preferensi Harga dan Promosi Produk

    Dian Fransisca Dewi Nur Angraeni, Misti Hariasih, Lilik Indayani, Herlinda Maya Kumala Sari
    233-248
    DOI: https://doi.org/10.47134/interaction.v1i2.2937
    Abstract views: 137 times | Downloads: 137 times | DOI: https://doi.org/10.47134/interaction.v1i2.2937
  • Niat Terhadap Pakaian Bekas Impor di Sidoarjo Sebuah Studi Konsumen

    Fatikhatu Hidayah, Herlinda Maya Kumala Sari, Misti Hariasih
    204-220
    DOI: https://doi.org/10.47134/interaction.v1i2.2934
    Abstract views: 243 times | Downloads: 195 times | DOI: https://doi.org/10.47134/interaction.v1i2.2934
  • Mengkaji Dampak Citra Merek, Kualitas Produk, dan Harga terhadap Keputusan Pembelian Konsumen

    Kurniawan Sova Aprianto, Mas Oetarjo
    306-328
    DOI: https://doi.org/10.47134/interaction.v1i2.2975
    Abstract views: 335 times | Downloads: 217 times | DOI: https://doi.org/10.47134/interaction.v1i2.2975
  • Meningkatkan Penjualan Provider Internet di Sidoarjo Optimalisasi Layanan E-Wom Brand

    Salsa Agwah Pramahsuari, Detak Prapanca, Dewi Komala Sari
    175-191
    DOI: https://doi.org/10.47134/interaction.v1i2.2927
    Abstract views: 116 times | Downloads: 64 times | DOI: https://doi.org/10.47134/interaction.v1i2.2927
  • Potensi Kinerja Karyawan Indonesia Melalui Budaya Kompetensi dan Motivasi

    Almayda Wanagi, Vera Firdaus
    286-305
    DOI: https://doi.org/10.47134/interaction.v1i2.2941
    Abstract views: 147 times | Downloads: 98 times | DOI: https://doi.org/10.47134/interaction.v1i2.2941
  • Mendorong Kepuasan Melalui Kualitas Layanan, Harga, dan Promosi dari Mulut ke Mulut

    Inzani Nur Sa’adah, Detak Prapanca
    249-265
    DOI: https://doi.org/10.47134/interaction.v1i2.2939
    Abstract views: 175 times | Downloads: 91 times | DOI: https://doi.org/10.47134/interaction.v1i2.2939
  • Efikasi Diri, Locus of Control, dan Komitmen Mempengaruhi Kinerja Perangkat Desa

    Mohammad Bachrul Rozi, Hasan Ubaidillah
    221-232
    DOI: https://doi.org/10.47134/interaction.v1i2.2935
    Abstract views: 237 times | Downloads: 112 times | DOI: https://doi.org/10.47134/interaction.v1i2.2935
  • Keputusan Pembelian E Commerce Mengulas Peringkat dan Duta Merek Korea

    Riska Putri Ayu Ningtias, Dewi Komala Sari, Supardi Supardi
    191-203
    DOI: https://doi.org/10.47134/interaction.v1i2.2933
    Abstract views: 134 times | Downloads: 99 times | DOI: https://doi.org/10.47134/interaction.v1i2.2933
  • Pengaruh Duta Merek, Kualitas Produk, dan Pemasaran Digital pada Keputusan Pembelian Produk Kecantikan

    Selfi Hilda Andri Yastutik, Detak Prapanca
    329-348
    DOI: https://doi.org/10.47134/interaction.v1i2.2974
    Abstract views: 409 times | Downloads: 336 times | DOI: https://doi.org/10.47134/interaction.v1i2.2974
  • Harga Promosi, Kepercayaan, dan Gratis Ongkos Kirim Mendorong Keputusan Pembelian di Indonesia

    Ainatul Mardhiyah, Misti Hariasih
    266-285
    DOI: https://doi.org/10.47134/interaction.v1i2.2940
    Abstract views: 276 times | Downloads: 232 times | DOI: https://doi.org/10.47134/interaction.v1i2.2940
  • Mengungkap Diri: Dinamika Pengungkapan Diri di Kalangan Mahasiswa Universitas

    Puput Maya Anggraini, Kukuh Sinduwiatmo
    1-13
    DOI: https://doi.org/10.47134/interaction.v1i2.2873
    Abstract views: 271 times | Downloads: 260 times | DOI: https://doi.org/10.47134/interaction.v1i2.2873
  • Ujaran Kebencian Terhadap Presiden Jokowi Studi Netnografi Twitter

    Belinda Bunga Nagari, Totok Wahyu Abadi
    14-26
    DOI: https://doi.org/10.47134/interaction.v1i2.2874
    Abstract views: 562 times | Downloads: 468 times | DOI: https://doi.org/10.47134/interaction.v1i2.2874
  • Komunikasi Organisasi di Lembaga Penyiaran Publik Radio Republik Indonesia (RRI)

    Sokhibul Izar, Ferry Adhi Dharma
    27-35
    DOI: https://doi.org/10.47134/interaction.v1i2.2876
    Abstract views: 177 times | Downloads: 114 times | DOI: https://doi.org/10.47134/interaction.v1i2.2876
  • Festivalisasi dan Branding di Desa Lali Gadget Peran Agen Sosial

    Ahmad Bahruddin, Didik Hariyanto
    36-49
    DOI: https://doi.org/10.47134/interaction.v1i2.2877
    Abstract views: 218 times | Downloads: 172 times | DOI: https://doi.org/10.47134/interaction.v1i2.2877
  • Memanfaatkan Mikroselebriti untuk Pemasaran Digital Kasus Streetboba

    Dea Syafrina Enanti, Poppy Febriana
    50-59
    DOI: https://doi.org/10.47134/interaction.v1i2.2892
    Abstract views: 235 times | Downloads: 185 times | DOI: https://doi.org/10.47134/interaction.v1i2.2892
  • Persepsi Kecantikan Penonton Wanita di Channel YouTube Nanda Arsyinta

    Ayu Pakarti, Kukuh Sinduwiatmo
    60-70
    DOI: https://doi.org/10.47134/interaction.v1i2.2878
    Abstract views: 614 times | Downloads: 556 times | DOI: https://doi.org/10.47134/interaction.v1i2.2878
  • Analisis Komunikasi Persuasif pada Konten Self Love di Akun TikTok @ananzaprili

    Mei Syaroh Muslimah, Nur Maghfirah Aesthetika
    71-81
    DOI: https://doi.org/10.47134/interaction.v1i2.2879
    Abstract views: 963 times | Downloads: 1039 times | DOI: https://doi.org/10.47134/interaction.v1i2.2879
  • Weverse Menghubungkan Boygroup Treasure dan Para Penggemar Mereka

    Riska Aditiyarani, Kukuh Sinduwiatmo
    82-96
    DOI: https://doi.org/10.47134/interaction.v1i2.2881
    Abstract views: 693 times | Downloads: 442 times | DOI: https://doi.org/10.47134/interaction.v1i2.2881
  • Membangun Identitas: Keberhasilan Personal Branding di Panggung YouTube Indonesia

    Mastnun Luthfi Priambodo, Totok Wahyu Abadi
    97-108
    DOI: https://doi.org/10.47134/interaction.v1i2.2883
    Abstract views: 406 times | Downloads: 338 times | DOI: https://doi.org/10.47134/interaction.v1i2.2883
  • Branding Politik: Bagaimana Pemimpin Muda Menguasai Instagram untuk Pengaruh Politik di Indonesia

    Affan Alif Putra, Ainur Rochmaniah
    109-118
    DOI: https://doi.org/10.47134/interaction.v1i2.2886
    Abstract views: 471 times | Downloads: 296 times | DOI: https://doi.org/10.47134/interaction.v1i2.2886
  • Meme sebagai Katalisator Politik di Media Sosial Indonesia

    Ilham Suhantoro, Sufyanto Sufyanto
    119-128
    DOI: https://doi.org/10.47134/interaction.v1i2.2887
    Abstract views: 1302 times | Downloads: 495 times | DOI: https://doi.org/10.47134/interaction.v1i2.2887
  • Komunikasi Pemasaran WhatsApp dan Minat Beli Ikan Koi di Sidoarjo

    Mochammad Ardiyata, Ainur Rochmaniah
    129-138
    DOI: https://doi.org/10.47134/interaction.v1i2.2888
    Abstract views: 159 times | Downloads: 173 times | DOI: https://doi.org/10.47134/interaction.v1i2.2888
  • iPhone sebagai Simbol Identitas Anak Muda di Instagram Dieksplorasi

    Khodriatul Rizeta Putri Ermanu , Poppy Febriana
    139-151
    DOI: https://doi.org/10.47134/interaction.v1i2.2889
    Abstract views: 329 times | Downloads: 269 times | DOI: https://doi.org/10.47134/interaction.v1i2.2889
  • Dampak Ganda Media Sosial terhadap Pola Pikir Mahasiswa Indonesia

    Rizky Hendra Winata, Sufyanto Sufyanto
    152-163
    DOI: https://doi.org/10.47134/interaction.v1i2.2890
    Abstract views: 541 times | Downloads: 341 times | DOI: https://doi.org/10.47134/interaction.v1i2.2890
  • Keingintahuan dan Kepercayaan Diri Remaja yang Menggunakan Filter Instagram di Indonesia

    Dewi Lita Rohani , Poppy Febriana
    164-174
    DOI: https://doi.org/10.47134/interaction.v1i2.2891
    Abstract views: 845 times | Downloads: 407 times | DOI: https://doi.org/10.47134/interaction.v1i2.2891